A dojo is a place to practice. That's the whole idea.
Nobody gets fluent by reading about English. They get there by practicing the real conversations they have at work, with someone who can show them what to change.
Hi, I'm Farhan.
I've worked in learning and development for 14 years, and I hold a master's in education (Ed.M.) from Harvard. Most of my career has been spent designing training that changes how people actually work, for companies in AI, healthcare, edtech, and hospitality.
I started Lingodojo as a blog for English language learners. There's a Chinese proverb I've always loved: "To learn a language is to have one more window from which to look at the world." English is the most global of those windows, and I wanted to help more people open it.
Over the years, I've worked with customer-facing teams based in Asia and other parts of the world who serve clients in North America. The people on those teams are sharp and technically excellent. They know the product, they know the process, and they know English.
What they haven't always had is the context. The unwritten rules of how North American customers expect to be spoken to. What makes an upset caller feel reassured. Why a perfectly correct answer can still land the wrong way. That gap has nothing to do with ability. It's about context, and context can be taught.
That is the problem Lingodojo solves. I build programs from a team's real calls, measure what changes, and give in-house trainers the tools to keep it going.
Three things I believe about training adults at work.
Practice beats theory
Agents learn by rehearsing the calls they actually get. Every session is built around real scenarios from your floor.
Confidence is a skill
Most agents know more English than they use under pressure. Good training builds the confidence to use it.
If you can't measure it, it didn't happen
Training should move numbers your clients care about. We agree on those numbers before we start.
Let's talk about your team.
Book a free 30-minute discovery call. We will talk through your accounts, your QA data, and where communication is costing you, and you will leave with a clear next step whether we work together or not.